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So finally we were ready! Tundra Gear's doors opened to an overwhelming response. Our website received nearly 47 hits during its first month of operation. Our popular custom hats, now known as Tundra Hats, started flying off the shelves like hotcakes. We sold a total of 32 winter hats during the month of December alone. And get this, we became an international phenomenon when one of Rob's friends in Italy ordered a winter hat from us, which doesn't make much sense because his friend lives in the south of Italy, where it never really gets cold, but whatever, a sale is a sale. Believe it or not, its not only men who buy our hats, a couple of girls down the street came into the office one day and bought a couple pink hats from us too.

It's important for us not to get caught up in the glitz and glamour of being such an overwhelming success. The winter hats are for the people. Just like the customers we cater to, Tundra Gear doesn't take itself too seriously either - we're a company that insists on being unapologetically ourselves and most importantly, having fun. Just ask Daniel, he's our Customer Service guy, he'll tell you.